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Why might an orangutan care which toothpaste you choose? What does your mobile phone have to do with wind turbines? And can your morning coffee really power a bus?
Economics affects every aspect of our lives, from the clothes on our backs to the bread on our tables and the fuel in our cars. And there are huge changes afoot as the global green revolution sweeps across the globe.
In this vibrant and eye-opening book, economist and broadcaster Dharshini David follows the course of an average day – from the moment we flick on the light in the morning – to reveal the green changes that are already taking place in every aspect of our world. Exploring industries such as energy, food, fashion, technology, manufacturing and finance, she asks what is happening, how quickly, who is driving it all – and what it means for us. Ranging from crucial issues such as sustainability and corporate greenwashing, to global flashpoints such as industrialisation and trade wars, she shows how even the smallest details in our day are part of a much bigger story about where our world is heading.
If you've ever wondered what green issues really mean for your day-to-day life, this book is for you.
From the increasing popularity of electric cars to the investment pouring into renewable energy, and from the focus on sustainable farming to eliminating fast fashion, the climate and environmental crisis is rapidly changing the way many of our industries operate, with companies around the world determined to prove their green credentials.
There are creative initiatives aplenty – but are any of them actually having an effect? Are companies really as green as they claim? Or is the complexity of the global economy hindering our efforts? After all, globalisation has made it difficult to keep an eye on every stage of a supply chain corporations are still focussed on their bottom line consumer habits are hard to change and government policy can seem wildly out of kilter with their stated aims.
Dharshini David takes us around the world to explain what is really happening in our global industries, from fuel to finance, in the push towards a circular economy. She reveals the biggest factors driving change and the challenges we urgently need to overcome if we’re to create a truly sustainable future