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[ CourseWikia.com ] The Buyer's & Merchandiser's Guide to Retail

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Published 5/2024
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Language: English | Duration: 2h 22m | Size: 1.2 GB

Understanding the Retail Cycle From Purchase Orders to Loyal Customers

What you'll learn
Understand the flow of merchandise and its associated data as it traverses through the retail enterprise
Learn the key industry-specific terms related to merchandise supply chain, technology and marketing
Review visual merchandising concepts and their impact on the customer experience
Gain an understanding of the cross-functional coordination required to achieve right product, right place, right time, right price
Discuss the latest industry trends such as omni-channel sales, artificial intelligence, and personalization
Explore buyer's and merchandiser's perspectives on e-commerce and omni-channel selling

Requirements
No retail experience required, just bring a desire to learn
Also see optional companion course "Retail Math: Understanding the Numbers that Drive Success"

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