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The Practical Guide to Design Theory - Lindsay Marsh

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I wanted to create one single source for budding graphic designers who wanted to really understand a wide range of graphic design theory aspects.


That is where the practical guide to design theory was born. This guide is a fun a visual experience mixed with real world examples, charts and graphics. I wanted to make this an easy read that is packed full of relevant design theory information without being too ambitious or overwhelming.

WE talk about four major foundations of design theory including:

Gestalt Theory
Gestalt Examples
NEW! The History of Graphic Design Styles
NEW! Important Moments in History in Modern Graphic Design
Typography Introduction
The History of Typography
Anatomy of Typography
Font Pairing
Psychology of Typography
Color Theory Introduction
Color Wheel Basics
Color Harmony
Color Palettes
Psychology of Color
Color Accessibility
Color Spaces
Using Photos in Design
Composition & Layout
Different Layout Types
Introduction to Grids
The Golden Ratio
Using Grids

This guide is great if you are an aspiring or budding designer who wants to have that one single place to review all the important aspects of design theory. I want this guide to help assist you in using the core design theory elements to create stronger designs that are both effective and professional.

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