Torrent details for "Marketing: An Introduction, 13th Edition"    Log in to bookmark

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185e6368ddd1853ef5c9dc03fa0b87bb530ab65d
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02-06-2019 04:39
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Marketing: An Introduction shows students how customer value—creating it and capturing it—drives every effective marketing strategy. Using an organization and learning design that includes real-world examples and information that help bring marketing to life, the text gives readers everything they need to know about marketing in an effective and engaging total learning package.

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