Torrent details for "Not Born Yesterday: The Science of Who We Trust and What We Believe [NulledPremium]" Log in to bookmark
Controls:
Language:
EnglishTotal Size:
4.05 MB
Info Hash:
2254593650d87c3642aecb5a16aaefccc38a4d06
Added By:
Added:
30-01-2020 13:08
Views:
591
Health:
Seeds:
0
Leechers:
0
Completed:
298
Thanks for rating :
p751
(5),
p751
(5), For More Ebooks Visit NulledPremium >>> NulledPremium.com
Book details
Format: pdf
File Size: 4 MB
Print Length: 384 pages
Publisher: Princeton University Press (28 January 2020)
Sold by: Amazon Asia-Pacific Holdings Private Limited
Language: English
ASIN: B07W62V5WP
Why people are not as gullible as we think
Not Born Yesterday explains how we decide who we can trust and what we should believeāand argues that weāre pretty good at making these decisions. In this lively and provocative book, Hugo Mercier demonstrates how virtually all attempts at mass persuasionāwhether by religious leaders, politicians, or advertisersāfail miserably. Drawing on recent findings from political science and other fields ranging from history to anthropology, Mercier shows that the narrative of widespread gullibility, in which a credulous public is easily misled by demagogues and charlatans, is simply wrong.
Why is mass persuasion so difficult? Mercier uses the latest findings from experimental psychology to show how each of us is endowed with sophisticated cognitive mechanisms of open vigilance. Computing a variety of cues, these mechanisms enable us to be on guard against harmful beliefs, while being open enough to change our minds when presented with the right evidence. Even failuresāwhen we accept false confessions, spread wild rumors, or fall for quack medicineāare better explained as bugs in otherwise well-functioning cognitive mechanisms than as symptoms of general gullibility.
Not Born Yesterday shows how we filter the flow of information that surrounds us, argues that we do it well, and explains how we can do it better still.
Book details
Format: pdf
File Size: 4 MB
Print Length: 384 pages
Publisher: Princeton University Press (28 January 2020)
Sold by: Amazon Asia-Pacific Holdings Private Limited
Language: English
ASIN: B07W62V5WP
Why people are not as gullible as we think
Not Born Yesterday explains how we decide who we can trust and what we should believeāand argues that weāre pretty good at making these decisions. In this lively and provocative book, Hugo Mercier demonstrates how virtually all attempts at mass persuasionāwhether by religious leaders, politicians, or advertisersāfail miserably. Drawing on recent findings from political science and other fields ranging from history to anthropology, Mercier shows that the narrative of widespread gullibility, in which a credulous public is easily misled by demagogues and charlatans, is simply wrong.
Why is mass persuasion so difficult? Mercier uses the latest findings from experimental psychology to show how each of us is endowed with sophisticated cognitive mechanisms of open vigilance. Computing a variety of cues, these mechanisms enable us to be on guard against harmful beliefs, while being open enough to change our minds when presented with the right evidence. Even failuresāwhen we accept false confessions, spread wild rumors, or fall for quack medicineāare better explained as bugs in otherwise well-functioning cognitive mechanisms than as symptoms of general gullibility.
Not Born Yesterday shows how we filter the flow of information that surrounds us, argues that we do it well, and explains how we can do it better still.